January 12, 2005
Dodge's Bitches on Parade
There's a discussion going on about what I un-affectionately call "Dodge's Bitchy Women Campaign"...in one, the wife picks up her stranded husband and sneers, "Daddy just had to get a motorcycle, didn't he?" In the other, the wife comes out to see a motorcycle rather than a piece of furniture in the bed of the truck and bursts out with, "You are such an--" before seeing the furniture in the cab.
In neither of these did I think of the guy as being inept or "unmanly"...I just thought the woman was a bitch. And I decided to skip Dodge next time I shop for a vehicle.
Plus, their "hemi" (Durango?) commercials with the mom, dad, and little boy are just frigging lame. They need to fire their advertising firm.*
* Unless they came up with the cubicle-dwelling prairie dog commercial, but I think that's Chevy.**
** Update: Nope. It's Honda.
Posted by Jennifer at January 12, 2005 03:30 PMDodge is also using the two "scummy" guys who say "Sweet" all the time. And lust after not only the guy's Hemi but they now lust after the guy. Its a little bizarre and makes me want to stay the hell away from a truck that encourages loser 'noids to bother me.
Yeah, Dodge is going for the bitch demographic with those other commercials. Funny how they both use a motorcycle though.
Posted by: Johnny Huh? at January 12, 2005 06:01 PMI avoid Carl's Junior because of the snide, monotone narrator, but like Sonic because of the two stupid guys at the drive up - those two are side-splittingly funny!
Posted by: Todd at January 12, 2005 09:45 PMMy wife picks me up when I forget to top off the Norton. She just throws the ramp in the back of the old Chevy and I do the rest. Something about it being better than leaving a $10K classic bike on the side of the road.
Posted by: prairiebiker at January 12, 2005 11:22 PMI don't know if they should be fired. I mean, you remember them, don't you?
Posted by: Daniel at January 13, 2005 02:44 PMRight, D-Mo, but there's the part about vowing not to buy a Dodge.
Posted by: Jennifer at January 13, 2005 02:48 PMOne thing that irritates me about that Dodge bitch commercial: why is it ok to portray a woman cursing and hitting her male partner? I know its just a commercial and all, but if one showed a man punching his wife hard enough to wince and bend over, there would be some definite issues raised with the sponsor and the advertising agency.
Posted by: Dr_Funk at January 13, 2005 07:06 PMD-Mo???
Posted by: Daniel at January 13, 2005 08:33 PMWhoa D, you be building some street cred!
Posted by: Ted at January 14, 2005 05:28 AM
Jew